Northwoods Resort &
Conference Center
14650 Village Dr.
Big Bear Lake, CA 92315



At last, Big Bear Lake has a real center...an architectural focal point...a hub for recreational and business activities in a full-scale resort setting: The Northwoods Resort and Conference Center.
It was less than eight years ago that CEO Tom Johnson spotted a run-down, half-built motel located at the entrance of Big Bear Village, the resort community's commercial core. He also noted that the area's seasonal visitors could choose from an abundance of cabin rentals, motel chains, time shares and a few independent inns. Missing from the picture? An actual resort to accommodate those who prefer comfort and upscale lodging in the midst of nature's beauty.
At the time with his corporate level expertise in the hospitality industry, Johnson instinctively knew he was looking at an exceptional opportunity to fill a market gap. He seized that opportunity and along with his experienced management team, went immediately to work on the project.
Work began almost from the ground up. While construction progressed under his supervision, johnson and his development team designed a full business model for the facility, including a brand image, high-tech reservations and accounting systems, human resources planning and occupancy goals. Surprisingly soon, The Alderwood Group was ready to unveil the premiere resort of the entire San Bernardino mountain region. CEO Johnson's business acumen and instincts were right. To borrow a phrase, "If you build it they will come." Occupancy rates quickly met and exceeded all expectations, both for vacationing families and groups.
Northwoods is the most successful resort in Big Bear. Featuring an inviting Adirondack-style decor, the property boasts 148 spacious guest rooms and suites, a gourmet restaurant, and conference and banquet facilities for up to 400 attendees. Annual occupancy levels are 20 points higher than the competition in it's marketplace, allowing for a growth in the average daily rate in excess of 20% over the last two years (almost twice that of RevPar). Over 45% of business is generated from group sales.
Perhaps best of all, The Alderwood Group's success is Big Bear's Success. The Resort, with it's rustic charm and upscale clientele, has infused the area with a new sense of style, not to mention the dollars brought in by the high occupancy rate and increasing use of the Conference Center.

It's been an exciting experience, guiding Northwoods from it's beginnings to the successful operation it is today. I credit our commitment to customer services, coupled with efficient development and operations management. The resort was a model for the many areas of expertise provided by The Alderwood Group.

- Tom Johnson, President & CEO




Lagonita Lodge
184 Lagunita Lane
Big Bear Lake, CA 92315



It's the ideal vacation destination: lakefront views, attractive accommodations and a long list of activities to chose from. But it's the personalized and professional services that have earned Lagonita Lodge its recognition as an RCI Gold Crown resort and an Interval International Five Star resort destination.
To guests, Lagonita is simply a great place to stay while enjoying all that Big Bear has to offer. But behind the scenes, it's the complex task of managing a time share property that makes it all possible.
The Alderwood Group has brought it's expertise to Lagonita Lodge and it shows. Both major and daily upkeep have raised the bar on how the property presents itself to Owners and guests. An open-door management style has created an atmosphere conducive to repeat visitors, much to the benefit of the Owners. And an increased level of communication between management and the Association, in areas such as capital improvements and marketing, is ensuring the long-term success of Lagonita Lodge as both an investment and a vacation get away.
Though its management company, Lagonita Lodge has found a winning combination: a business model with heart. The Alderwood Group's extensive background in association management, along with its core values of family and community, have brought just the right touch to this family-oriented, recreation destination.
For More Information visit: lagonitalodge.com

The Many services we offer are all put to use in the management of Lagonita Lodge. We have allowed the property to keep the flavor and character of a classic mountain lodge while we run it behind the scenes with the latest technology and business methods. Our staff is always friendly and accessible, at the same time trained in sophisticated management techniques. Lagonita will retain value for its owners and it's reputation as a quality vacation facility.

- Tom Johnson, President & CEO




The Club at Big Bear Village
40671 Village Dr.
Big Bear Lake, CA 92315



As your drive up to Big Bear brings you to the heart of this mountain community, a stunning collection of European con try-style villas will catch your attention. You are at tech doorstep of The Club at Big Bear Village, a new private residence club - the first of it's kind in Southern California.
Luxurious and elegant, the Club's spacious and fully-appointed townhouses share access to a 13,500 square foot clubhouse and round the clock concierge services. The gated community when fully subscribed, will be made up of 58 units and is already boasting a collective ownership of charter members. It's owners enjoy the privacy of an individual home combined with tech amenities of a five-star hotel.
As the Club approached the active sales and marketing phase, it's developers needed an experienced team that could manage association and operational start-up. The Alderwood Group was brought in to take charge of the vital aspect of pre-opening a resort project. With their team of experts The Alderwood Group assisted developers with.

Property Management Services
  • Policy and Procedures
  • Personnel Recruitment and Training
  • Front Office Systems
  • Purchasing and Inventory
  • Owner Fulfillment Programs  
  • Association Financial Analysis and Accounting Services
    Construction Management Analysis and Review
    Required Documentation

  • Licenses and Permits
  • Leases and Agreements
  • Governing Documents 
  • The Alderwood Group approaches each property as if it were it's own, offering highly personalized and innovative services that result in success.

    I am proud that our reputation of integrity and cost-controlling opened the doors to this project and that The Club's developer and board of directors give credit to The Alderwood Group for its successful launch.

    - Tom Johnson, President & CEO








    Nestled in the exclusive San Bernardino mountain community of Lake Arrowhead is the tranquil resort North Bay at Lake Arrowhead. Just steps away from the lake and surrounded by
    an alpine forest this resort offers the perfect escape.

    In 2005 the vacation ownership association’s Board of Directors approached Alderwood requesting assistance getting this beautiful property back on track. A sudden halt in development the Association was left to pick up the pieces and make this dream resort meet its full potential. After working with several property managers the Board knew they needed a management company who understood the complexities of resort development as well as how to adeptly handle day-to-day operations management. With the Alderwood team’s extensive knowledge and experience it was a perfect fit.

    Customizing a business model from the ground up to meet the resort’s unique challenges was the first goal. The Alderwood team began with correcting the owner roster, implementing an effective collection program and establishing a strong line of communication between the Association members and Board of Directors. The results were an association that has a solid foundation to become a successful vacation ownership resort.

    These achievements were quickly followed up with a custom designed vacation ownership sales program. While still in its infancy the new sales program is showing promise. Alderwood knows that an association’s success goes hand-in-hand with active paying members.

    The Alderwood Group approaches each property as if it were it's own, offering highly personalized and innovative services that result in success. For More Information visit: northbayatlakearrowhead.com

    We were pleased when the Board of Directors of North Bay at Lake Arrowhead approached Alderwood and requested our team submit a management proposal. We are proud to be able to partner with the Board and assist this Association with its administrative and financial needs.

    - Tom Johnson, President & CEO








    The Adriatic Villa was constructed in the 40's and originally operated as The Mayfair Hotel. Its architecture emphasizes a Classic Spanish Mediterranean Design. The 40 room Adriatic Villa
    was modernized to become an oasis in Southern California’s Palm Desert. Now a mix of commercial lodging and vacation ownership this resort offers owners and guests a place to call home while exploring the myriad of attractions located in Palm Desert.

    The Adriatic Villa brought in the Alderwood team to create brand image, build exposure and increase reservations. Alderwood designed a website providing in-depth information leading to increased online sales. Additionally, as part of the Alderwood family of resorts The Adriatic Villa now has access to a comprehensive and secure online Reservation Management System.

    Alderwood researches reservation trends to customize a marketing campaign and meet today’s technically savvy traveler’s expectations. Our partnership with The Adriatic Villa has maximized this premier destination properties revenue potential. For more information visit: adriaticpalmsprings.com

    Our commitment to quality customer senlice and our friendly and knowledgeable reservation staff are both key factors in capitalizing on the potential of this desert resort. It is an exciting experience to be able to contribute to the growth of this premier property.

    - Tom Johnson, President & CEO


     

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